Enabling food sales through the online delivery platforms of Deliveroo & Thuisbezorgd. Situation Albert Heijn wants to develop its propositions in the ‘foodservice’ market through food delivery via online platforms such as Deliveroo & Takeaway. A project has started to realize these ambitions in the stores. My Job As an information analyst / service designer I was asked …
Ah to go – Tap to Go
Development of a ‘personal’, ‘quick’ and ‘energetic’ seamless shopping experience. My Job As an information analyst I was responsible for mapping the ‘as-is’ situation and developing the ‘to-be’ situation. In close collaboration with the product owner a vision for the functionalities for Tap to go has been created. The technical Tap to go landscape consist of over 10 different software …
America Today mobile optimalisations
Creating an optimised mobile experience for the America Today webshop. My Job America Today has the ambition to boost their online sales on mobile devices. It was my responsibility to assist America Today in achieving this ambition and to find key improvement areas and to manage the project. Process After discussing about this topic with the business developers, we did …
Itonomy – Website redesign, content and copy
From the start of the company Itonomy I’ve been involved in the creation of the brand, identity & online channels. I’ve content managed the website for 3,5 years in which we made about 5 iterations to new versions of the website. My Job Taking ownership over the creation, structure and content on the website. Making sure the website is filled …
America Today – Responsive redesign & shop managment
Redesigning the America Today webshop front-end based on in-store styling. Later the Magento webshop was transferred to Itonomy to refactor the Magento back-end and to migrate to a new ERP. My job I was involved in the project as project manager / UX designer as primary contact for our client. Work I’ve done for America Today includes: Status quo webshops …
Sapph – Responsive redesign & shop managment
Migrating to a new webshop with a responsive design based on the rebranding of Sapph. My job My main focus during the project was on Interaction design and project management. I was an active participant in the customer journey workshops and a partner of our Art Director who was in the lead of creating the brand identity, flow charts, interaction …
Scotch & soda – B2B webshop management, academy creation, user & journey profiling
Building, maintaining and evolving the Scotch & Soda B2B webshop between 2015 – 2017. This shop is tailored specially for business to business, allowing debtors to reorder directly from the available warehouse stock. Working for Scotch & Soda I’ve completed the following projects: Operational shop management ERP system migration (to AX) and redefining interfacing B2B staffel sale B2B USA webstore …
Itonomy – Creating custom KPI dashboards
Creating & maintaining New Relic Insights dashboards for multiple customers. New Relic is a application performance monitoring tool, see http://newrelic.com My job Based on the defined values and parameters in the Itonomy ecommerce plugin, the data is send to the cloud, where it can be processed. Together with the software engineers, I’ve written functional requirements for the plugin and tested the …
Master thesis – Designing an experience around IoT project Gorrillas in the cloud
Experiencing gorillas in the cloud was my graduation project. The project explores the possibilities on how to make captured sensor data about gorillas experiential to zoo visitors. Eleven HD cameras have been installed around the gorilla island in primate park Apenheul. Through intelligent data processing technologies made by TNO detections of gorillas can be made. A variety of detection methods …